Capitalism

Musings On The Lonely Men Who Hate Each Other

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The “Male Loneliness Epidemic” is something I see discussed a lot. Men feel lonely and isolated. Men fall under the spell of grifters. Men don’t find what they need and get bitter and angry. Being a pretty generic guy, I take interest in this for many reasons, including the fact a lot of (white) guys voted for Donald Trump who, as of this post, is sort of ruining everything.

Having lived many, many decades I get the concern about male loneliness. I also however was raised with the idea that you can find and make friends. I suspect some of this is really that I hit a sweet spot of how I was raised, role models, connective nerd culture, and region. I grew up thinking about making friends and connecting, and that it’s my job to do it. I guess some people missed that.

Beyond my very broad experiences, I’m not sure I can comment on the fine details of this supposed epidemic, if it is an epidemic (I don’t think so), and so on. I think what is obvious is there’s a grifty, fascistic part of Online Male Culture that uses this sense of disconnection to give vulnerable men a pathological and unsustainable role model, what one person on Tumblr called wittily the Buff Scammer.

The Buff Scammer is a sort of capitalistic/fascistic/comic book ideal of a guy as a jacked hustler always making scores and gains. You don’t actually enjoy yourself, you just have to keep up the gains and the money to show off . . . to other men. Even relations with women are ways to show off to men, meaning that you enter into the bizarrely homoerotic sphere of men thinking of men in their wooing of women. These men don’t have friends or lovers, just targets of various kinds.

What is funny is that, with my (ever-advancing age) and interest in history is I’m used to seeing far different ideals of male role models that are not the Buff Scammer.. A lot of them involved an idea of citizenship in many ways, even if there were other pathologies. The idea of a man was an idea of being engaged and part of things (even if there was plenty of toxic masculinity otherwise). It’s weird to see that in, say, 2500 year old writings, but also remember it in my youth and feel like it’s sort of been pushed aside in my lifetime.

Citizenship gives one some grounding, some sense of place – and you feel less lonely. You’re playing or seeking to play a role. Maybe it’s just me getting old, but I honestly see that completely lacking in large parts of culture, including some of the male grift-o-sphere. I meet plenty of engaged citizens who are happy, but there are zones where the idea of citizenship seems long gone.

Citizenship as an ideal leads you to not be alone and to seek connection. You have an ideal of belonging. The Buff Scammer and his ilk have none of that. That has to not just be lonely, but it resists a traditional gateway for not being lonely – the idea of being an active citizen. I mean you may not like everyone but you’re part of something.

This makes me think of the events of the first few months of the Trump administration. Trump destroyed alliances and trade deals built over decades – indeed over a century. He isolated the country in a temper tantrum, trying to look tough. He was, in short, a Buff Scammer (well, not that Buff) who has no concept of friends, of citizenship.

And then I think of the lonely men who voted for him. They have no concept of friends either. No concept of citizenship. No concept of belonging.

It’s just lonely people in a temper tantrum, disconnected, isolated, and running things, leaving them even more alone. Citizenship may be a solution, but people will have to learn to be active about it. Certainly they just found some grifter is going to make them more lonely.

-Xenofact

The Capitalist Messiah Machine

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I’ve heard many people say “Capitalism ends in fascism,” but let me put in my thought – Capitalism seems to create messiahs.  Inevitably.

Lately in 2025 it seems Capitalism is filled with messiahs.  It used to be you’d get a few here and there, but now we’re awash in them and their annoying products, videos, and podcasts.  People who will save us from ourselves, who will usher in the singularity, or take us intergalactic or whatever.  It seems late-stage Capitalism produces an embarrassment of messiahs, and all of them are embarrassing.

This got me thinking.  Because Capitalism in popular imagination is often portrayed as hard-edged, about bargains, and money, and economic growth and so on.  When it’s not, it usually involves drugs (usually cocaine) and sex (when on cocaine), and excess (thanks 80’s movies).  If there was philosophy it was pseudo-Nietzsche/Ayan Rand stuff at best.  If people were Capitalists out to reshape the world they were usually villains fighting James Bond or Superman.

I think these pop culture ideas may have shielded us from the messiah Machine that is Capitalism.

Capitalism allows people to accumulate power in the form of wealth, influence, and public regard.  Capitalism has no restraints, so some people are going to get a lot of wealth and power, which lets them do whatever they want.  Most of them use that to get more wealth and power, since they’re competing with each other and you don’t want anyone to get the drop on you.

Capitalists also don’t face a lot of repercussions as they have money, power, and the backing of our culture.  When’s the last time you’ve seen someone whos rich face repercussions for their actions, even when you hear of horrific accusations of scamming, child abuse, and worse?  Exactly.  It’s easy to get used to that, and start thinking of yourself as invulnerable – and even get used to it.

Lots of power.  No repercussions.  It becomes easy to think you’re special, maybe even a messiah.

But you’re also totally abstract from human experience as one of our hyper-capitalists.  You live in a soft world where cause and effect isn’t what it is for everyone else.  Your world is a world of numbers and marketing, and nothing else. You’re just a suit of flesh around a bank account and a stock portfolio.  How easy is it to spin some messiah story to give your life meaning?

It’s probably much easier when your life is devoid of cause and effect, of meaning, so you come up with a story to make yourself special and not just a money meat suit.

Some Capitalists may not fall into such traps, but messianism is also a useful shield.  People catch on that some idiot who got a huge inheritance is still just an idiot, but an idiot deciding how large chunks of the world run.  Claiming messianism is a great way to protect yourself from people who are starting to realize you didn’t earn anything and figure you shouldn’t have it.

You might even believe you’re a messiah after awhile.  And in the isolation.  And probably the drugs.


In retrospect, Capitalism seems to be a kind of messiah machine.  Sure it may have taken awhile to get to our current state of multiple messianic money morons, but boy have we done it in spades the last ten to twenty years.  We’ve also got a lot of would-be Capitalist Messiahs with their video channels and other grifts.

It’s probably both the concentration of money and power and the media.  We’ve got powerful people with influence over the media, a media filled with bootlickers, and the chance of parasocial relationships.  That’s been a powerful force letting people find someone to worship, inviting both the manipulative and the deluded to indulge.

Capitalism leads to fascism, sure.  But it also leads to messiahs and those are a pretty integral ingredient to fascism.

-Xenofact

McMindfulness: Aware In The Dark

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I picked up McMindfulness by Ronald E Purser when I saw it at a store, right after it had been mentioned on a podcast.  I’d heard of this look at the “mindfulness industry” and how repurposed stripped-down Buddhism was used to basically serve capitalism.  So I picked it up, read it, and found that my summary was a little too genteel.  So let me review the book – and heartily recommend it.

The book starts by looking at how, over the decades, mindfulness exercises taken in part from Buddhism had become big business in seminars and corporate advice.  The core idea is that you become more aware of your actions (and reactions) and thus mindful, are not as troubled by the world because you are so aware.  You’ll notice, by the way, it stops there – you just learn to navigate the world better as opposed to asking “why am I so stressed out?” and “why do things suck?”

The author, a Buddhist himself, walks through the Mindfulness Industry and shows how widespread it is but also how useless it is.  Since the industry is firmly lodged in neoliberal capitalism, it has no interest in fixing the system it’s in – which often causes the problem.  In fact, seeing how Mindfulness has become a corporatized product illustrates the problems of our economic and culture – which the Mindfulness Industry can’t and won’t solve.

During this tour, Purser notes firmly and intelligently that this separated selfish pseudo-self awareness misses out on Buddhism’s teachings on community, compassion, and responsibility.  The Mindfulness Industry doesn’t just take a few bits of Buddhism, it outright excludes the social elements of the religion and its teachings.  It couldn’t include them since then they’d basically be selling something that wouldn’t fill those big corporate conferences – and worse.

Because, Purser goes in depth more than I expected on mindful politics, war-waging, and more.  We’re so used to the “mindfulness” stuff we might not realize how far it’s penetrated, showing up in banal political speeches and efforts that desensitize people in the name of “not being reactive.”  Even if you pay attention to this stuff, you may be surprised beyond your capacity for cynicism.

Purser also speculated on how McMindfulness produces a selfish, separated, almost abstract sense of self.  I can see echoes of the prosperity gospel and online conspiracy theories in his speculations – both ways to seek wealth and self-aggrandizement, but without any responsibility or even real transformation.  If anything, I think there’s more to study in this area.

He does see hope – or ways – to free Mindfulness from its current corporate shackling.  So it’s not a hopeless book – it’s one carried by a kind of passionate loving rage.  So yes, you’ll get angry Buddhist when you read this.

A firm recommendation for seekers like ourselves.

-Xenofact