The Capitalist Messiah Machine

I’ve heard many people say “Capitalism ends in fascism,” but let me put in my thought – Capitalism seems to create messiahs.  Inevitably.

Lately in 2025 it seems Capitalism is filled with messiahs.  It used to be you’d get a few here and there, but now we’re awash in them and their annoying products, videos, and podcasts.  People who will save us from ourselves, who will usher in the singularity, or take us intergalactic or whatever.  It seems late-stage Capitalism produces an embarrassment of messiahs, and all of them are embarrassing.

This got me thinking.  Because Capitalism in popular imagination is often portrayed as hard-edged, about bargains, and money, and economic growth and so on.  When it’s not, it usually involves drugs (usually cocaine) and sex (when on cocaine), and excess (thanks 80’s movies).  If there was philosophy it was pseudo-Nietzsche/Ayan Rand stuff at best.  If people were Capitalists out to reshape the world they were usually villains fighting James Bond or Superman.

I think these pop culture ideas may have shielded us from the messiah Machine that is Capitalism.

Capitalism allows people to accumulate power in the form of wealth, influence, and public regard.  Capitalism has no restraints, so some people are going to get a lot of wealth and power, which lets them do whatever they want.  Most of them use that to get more wealth and power, since they’re competing with each other and you don’t want anyone to get the drop on you.

Capitalists also don’t face a lot of repercussions as they have money, power, and the backing of our culture.  When’s the last time you’ve seen someone whos rich face repercussions for their actions, even when you hear of horrific accusations of scamming, child abuse, and worse?  Exactly.  It’s easy to get used to that, and start thinking of yourself as invulnerable – and even get used to it.

Lots of power.  No repercussions.  It becomes easy to think you’re special, maybe even a messiah.

But you’re also totally abstract from human experience as one of our hyper-capitalists.  You live in a soft world where cause and effect isn’t what it is for everyone else.  Your world is a world of numbers and marketing, and nothing else. You’re just a suit of flesh around a bank account and a stock portfolio.  How easy is it to spin some messiah story to give your life meaning?

It’s probably much easier when your life is devoid of cause and effect, of meaning, so you come up with a story to make yourself special and not just a money meat suit.

Some Capitalists may not fall into such traps, but messianism is also a useful shield.  People catch on that some idiot who got a huge inheritance is still just an idiot, but an idiot deciding how large chunks of the world run.  Claiming messianism is a great way to protect yourself from people who are starting to realize you didn’t earn anything and figure you shouldn’t have it.

You might even believe you’re a messiah after awhile.  And in the isolation.  And probably the drugs.


In retrospect, Capitalism seems to be a kind of messiah machine.  Sure it may have taken awhile to get to our current state of multiple messianic money morons, but boy have we done it in spades the last ten to twenty years.  We’ve also got a lot of would-be Capitalist Messiahs with their video channels and other grifts.

It’s probably both the concentration of money and power and the media.  We’ve got powerful people with influence over the media, a media filled with bootlickers, and the chance of parasocial relationships.  That’s been a powerful force letting people find someone to worship, inviting both the manipulative and the deluded to indulge.

Capitalism leads to fascism, sure.  But it also leads to messiahs and those are a pretty integral ingredient to fascism.

-Xenofact

The Messiah Is The Method

I suppose I should put this subtly, but I won’t. How many people can claim to follow some religious figure and get it so terribly wrong. OK, I’m talking Christianity in America, but you get the idea. How do you point at someone as your role model, your savior, and then be so completely different from them.

And yes, there’s the usual stuff about scams, grifters, bullshit, opportunists, and assorted motivations people have. There’s the desire to use religion to justify your biases, etc. There’s plenty of utterly evil motivations to say one thing and do so completely the opposite.

But a-holes gonna a-hole.

However I think for sincere seekers these attempts to emulate a teacher miss something – they miss that sometimes you can think too much about the person you’re emulating. The mind you use to contemplate your teacher isn’t the teacher’s mind. In many cases, it’s better to just give it a shot at being like them and seeing how it works out.

If you’ve ever done breath meditation, there’s a strange thing about it – thinking about it really doesn’t help you get better. Instead you have to do it, moment by moment, bit by bit. Somehow the doing of the action – as imperfect as it may seem – helps you get into meditative breath than thinking about it. The you that meditates and the you thinking about it are not the same- and the you thinking about it is probably kinda distractible.

In emulating teachers, it’s all well and good to contemplate and analyze, but you have to get off your butt and actually be like them as best you can. You may not “get it.” You may not get it right. You should think and analyze, yes, but the key thing is to start being a better person and see how it goes. It’s no different than a meditation in this regard.

In America I think there’s this endless amount of books, analysis, discussion, and so on that misses that if you’ve got some great teacher (OK, look I AM talking Jesus mostly) then go be like him as best you can. If you’re not sure read about him, read your Bible (or whatever), read some unincluded scripture, but give it a shot.

You’ll learn as you go.

If you’re all stuck in your head then you’ll argue endlessly – or worse, find ways to convince yourself you’re already fine. If you spend all your time thinking about what to do right, then there’s a chance you’ll delude yourself into thinking you’re right. Sometimes you take your best shot, and sometimes it’s pretty uncomfortable to realize how unlike your role model you were.

The person that’s our great example (yeah, look, again I am talking Jesus) is the one you’re following. That is personal, that following and emulating is a meditation. Just go do it.

Xenofact

Getting a Handle On The Messiahs: We Can Be Heroes

I’m still writing on Messiahs in our world. Last few times I suggested that Messiahs were usually pathological, at least in modern times, and often arose promising to clean up messes made by other Messiahs. It’s world saviors all the way down, a giant Jenga tower of narcissism and delusion.

(Probably why I adore the almost-certainly fictional story of Lao Tzu, who basically wrote one book and f***d off into the wilderness.)*

I’ve realized lower down the Messiah Tower of Babel-on are the Heroes.

The Heroes are people who aren’t Messiahs (yet) but want to fight a battle against darkness. They may not launch a Crusade, but they’re more than ready to get on board with whatever you’re willing to hand them. They’re vital fuel for the Messiahs, at least the pathological ones.

I see a lot of Heroes on the internet – what are sometimes called Keyboard Commandos, the 101st Chairborne, and so on. People who are ready to talk a big game, who want to be involved – as long as they just keep typing. They feel important for posting the latest meme, even if they’re at best a cog in a large social or propaganda machine.

I see plenty of Heroes ready to get sold a cause they can support if it’s not too hard.. They can “help the children” or “stop the conspiracy” or whatever. They’ll gladly donate or buy some merch or whatever is offered to them. They are happy to provide money so they feel good, funding whatever the Messiah Of The Month is. Maybe they even go to seminars and so on, shelling out funds to take hours of courses that will just get them to pay more.

Finally, there are the Heroes who take action – and make things worse or create more problems. They’ll go on some “mission” for whatever grifter they latched onto that invades privacy, disrupts lives, or accuses the innocent of crimes. Some of them do various forms of misery tourism where they “help” others by swooping in, take a few photos, and pretend to care for an hour. Hours just end up engaging in what is bluntly terrorism, their Hero status replaced with people screaming “false flag” or “lone wolf” – especially the Messiahs they followed.

The heroes are the foot soldiers – and cannon fodder – of the various would-be Messiahs. They’re much easier to rile up today with mass media, internet connectivity, and weakened social bonds. You can sell them a fantasy to keep your grift going with ease.

They’re also easy to rile up because of our media. So many tales sell hero stories, where the hero is righteous, supposedly humble, and of course ultimately justified in their actions. We’ve been told we have to be James Bond, Aragorn, and Jack Reacher. Of course, people want that, and are glad to buy a simulation by whoever will sell it to them.

We need more people who are people, not Heroes following a script. They’re just Messiah fuel.

Xenofact

* If you wonder my actual take on the Tao Te Ching, in my limited knowledge, I think there were a few writers who held the title Lao Tzu and that solidified a political guide to the Taoist mystical philosophy.